Project 2 - Branding and Corporate Identity

For this first branding project of 2011 I took on the movie "Where the Wild Things Are" and adopted the characters for my design. I redeveloped their identity and in doing so revived their personality through design.
These are the individual logos for the main characters, Alex (Max) and Pyro (Carol), as well as logos for the home in which they live (Nirvana) and the movie's title itself.

I chose to represent the personality of my characters through the beautiful texture of coffee which encapsulates the richness of this film and the depth of its message.

  

This is a set of business cards designed in order to relay information about the characters. I designed the cards to fold into the characters themselves so that they can create a 3D scene using the movie's card as a base structure. The information on the business cards tells use the location of the character, as well as the sound required to summon each character, inspired ofcourse by the movie.

This is an example of the construction of Pyro's busines card as a 3D model.